How I nearly deleted my Twitter account

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I swing my chair around, throw my head into my hands, and sit there boiling with a mixture of anger and frustration.

I’ve had enough.

Everyone who started creating content at the same time as me is growing by 1000’s of followers every single month.

1000’s.

Me? I’d be lucky if I got 200.

With the weight of frustration, my head sinks deeper and deeper into my hands.

I’m ready to do it, I’m ready to give up.

9 months of wasted effort. 100’s of $’s wasted on courses. No results.

I lift my head out of my hands, swing back around to my desk, and open my laptop.

Time to delete my Twitter account.

Now, in all honesty, I’ve never been much of a quitter but for some reason, this was different.

I was divided completely down the middle.

Half of me wanted to keep pushing and figure something out, the other half wanted the stress, pressure, and frustration to end.

I let myself take 1 last scroll of the timeline when I realised something.

“Wait a second, that’s my tweet?!”

Some guy had stolen my fucking tweet - or so I thought.

It wasn’t the same tweet, but the idea? The idea was the exact same.

I sat back in my chair, looked at the ceiling, and laughed.

Holy fuck, how had I missed this for so long.

I realised where I was going wrong.

You see, as a creator, you’re in the business of ideas.

The best ideas packaged in the best way rise to the top and the creator follows.

Me? I had been following what worked on Twitter, getting all my inspiration from tweets that did well.

Not a single idea was raw or authentic to me.

None of my tweets represented who I was, my experiences, lessons, beliefs, failures or achievements.

I had to be more authentic. I had to start sharing a part of myself in every single tweet.

But how?

I took out a notebook and started writing.

When do I get ideas? Where do these ideas come from? What are these ideas about?

It didn’t take me long to realise, I was already getting ideas. 100’s of them every single day.

In the gym when I was stretching and challenging my mind.

On walks when I was giving my mind space to think.

But I had 2 problems;

1. I wasn’t actively looking for ideas so they passed me by

This was easily solved. I just had to start looking for ideas and noting them down.

2. How can I get better ideas

I started asking myself, “where the fuck do ideas come from?”

Logically, to have an output, you must have input.

Hence, the ideas I have must come from what I consume, so it only makes sense that if I want better ideas I need better consumption.

I started making idea generation my number 1 priority.

Every single day I would;

• Consume high quality content (books, podcasts, conversations etc)

• Stretch and challenge my mind (working out, ice baths etc)

• Give my mind space to think (long walks in silence)

3 years later I’ve over 500,000 followers across platforms and a creator business I run in 2-4 hours a day.

I wouldn’t be here if I quit.

I wouldn’t be here if I didn’t start prioritising raw, authentic, and unique ideas.

Ideas my friend, get them and use them - they might just change your life.

- Ross

Over the past 3 years I’ve built my creator business to over 500,000 followers and a multi 6-figure revenue in just 2-4 hours a day and I’m building out a course to share how I do it

If you’re a creator and want to spend less time working and more time living, you can sign up for the waitlist here and be the first to get access

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• Achieve Self-Mastery, unlock your true potential, and smash every goal you set with MasteryOS

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